The landscape of college admissions has changed dramatically since the parents of today's high school students went though the process, and this book shows parents how they can get involved to better their children's chances. In the current competitive collegiate market, applicants need to begin preparing as soon as high school begins-especially if they plan to attend a selective school. The contributors here all have substantial experience as admission officers at top schools across the country, and currently work at College Coach, the educational consulting firm founded by the editors. Delivering clear, practical advice, these admissions professionals expound on everything college prep, including the newly-structured SATs, online and common applications, branding your student, the personal essay and the role of high school extracurriculars. In addition, the contributors highlight areas where today's applicants face challenges different from their parents', and also provide some suggestions for how to open the lines of communication about college admissions with your teen. The book is an excellent resource for any parent who wishes to learn more about what their child will face in the college application process, whether or not they ultimately get as involved as the book suggests.
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